This is the very latest coming down the OPI pipeline!
Ford Mustang will be celebrating their 50th anniversary in April, and they’ve teamed up with OPI to come out with a nail-polish collection.
Although I’m not a car buff (not by any stretch of the imagination, even), I’m still excited about this upcoming collaboration because it breaks down some gender stereotypes.
In this day and age, women are more independent than ever before, and I always find it refreshing to see women in dominant and adventurous roles. There’s nothing wrong with traditional feminine roles, but, like people in general, women are all different. It’s great to see the diversity and the woman power!
In this blog post, you’ll more information regarding the upcoming OPI Ford Mustang Collection that will be released in July 2014.
This is all the information I have, but if there’s anything new, I’ll either update this post or I’ll create a new post depending on how much new information there is to add.
Below is the official press release sent to me by PR:
Ford Mustang’s 50th
Anniversary Inspires Limited Edition
OPI Nail Lacquer Collection
LOS ANGELES, CA, Mar. 4, 2014 – OPI Products Inc., a subsidiary of COTY Inc., and Ford Motor Company today announced a unique collaboration featuring the iconic Ford Mustang. The popular pony car – celebrating its 50th anniversary in April – will serve as the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in July.
“OPI is thrilled to partner with one of the world’s top automotive companies in celebrating 50
years of Ford Mustang,” said Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice
President. “For women, cars and nail lacquer offer a way to express personality. This new
collection will deliver elements of sophistication, luxury, power and style fitting for both OPI and Mustang consumers.”
The collection’s hero shade, Race Red, is a tribute to one of Mustang’s most iconic colors.
“Ford Mustang inspires passion like no other car, and we are excited to be working with OPI on an exclusive collection that captures the spirit of our iconic car,” says Melanie Banker, Mustang marketing manager. “There is no better way to express Mustang’s bold personality and the excitement it creates than through color.”
Celebrating an Icon
The Ford Mustang is about to become the newest member of a very exclusive club – vehicles in continuous production for 50 years. Over the last five decades, Mustang has gained worldwide popularity and has become an enduring part of pop culture with more than 9.2 million Ford Mustangs sold and roughly 3,000 appearances on film and TV – including its upcoming big screen appearance as the hero car in “Need for Speed.”
Mustang’s unique combination of style, performance and affordability established an entirely new class of sporty cars, and its next chapter unfolds with the all-new Ford Mustang. Its most
advanced version yet, the 2015 Mustang features an all-new sophisticated design – clearly
inspired by its 50-year heritage – and a host of new innovative technologies and connectivity
Can you think of what other colours might be included in the OPI Ford Mustang Collection? What’s your dream car? Do you drive or commute by public transit to school or work?