Essie Mesmerize was the first Essie nail polish that really got my attention. Up until they put this out, Essie mainly churned out very traditional hues like reds, pinks, whites, and sheers.
I remember how blown away all us nailphiles were when Essie put out a blue nail polish! It made me so excited and curious to see how they would explore new colour territory.
This is a nice blue, sure, but I mainly bought this because of what it represented – the shift from conservative to modern. As a nail-polish collector/lover, I just had to have it because it was an important piece of lacquer history.
P.S. Every single time I look at this polish, I always have this train of thought: Mesmerize – Hypnotize – Notorious B.I.G…and then I end up singing, “Biggie, Biggie, Biggie, can’t you see? Sometimes your words just hypnotize me. And I just love your flashy ways.”
Essie Mesmerize Pictures
Essie Mesmerize Swatches
All swatches have:
Natural Light Photos
√ Royal blue
- Name: Essie Mesmerize
- Collection: Essie Summer 2009 Collection
- Colours Available in the Essie Summer 2009 Collection: Mesmerize, Eternal Optimist, Flawless, Status Symbol, One of a Kind & Lacquered Up
- Amount: 15 mL (0.5 fl. oz.)
- What I Paid: $3.80 USD
- Where to Buy: Head2Toe, Trans Design & Nailsupplies
Essie Mesmerize Review
Mesmerize by Essie is a primary blue that’s bold without being dark. This kind of blue never gets accidentally mistaken for a black, and that’s why I like it. It’s not so faint that it looks like it was munching on celery all day, but it’s not so dark that it looks vampy.
I think that this would look great as the base for Cookie Monster nail art!
Mesmerize by Essie has a creme finish, which I think is very fitting. Instead of throwing around a lot of bells and whistles when Essie surprised us all with this hue, they still kept it simple and very true to their brand’s clean appeal.
Application & Formula
The formula on this one was great! It was so pigmented even with just a single coat, but I used two to even everything out and for full opacity.
The consistency of the polish was wonderful because it was easy to control, and it was thick enough so you don’t have to worry about flooding your cuticles.
Final Verdict: 9/10
Not only is Essie Mesmerize a colour that I found really easy to wear, but I think it’s very simple and flattering enough for nearly anyone.
And what I keep harping on is that I love what this colour represents. It shows that even a more conservative brand like Essie is still keeping an open mind and listening to women’s (and men’s) desire to express themselves more creatively with their nails. 🙂
Did a brand ever put out of a polish that really surprised you because it was uncharacteristic of the company? Do you like blue cremes? Or do you need some shimmer, glitter, or flakies to make it more wearable?